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Over One Million Pre-Orders for Nokia X Android Phone in China

I bet the folks in Finland are kicking themselves for not making this move earlier. The Nokia X family of Android smartphones was announced late last month and we were left scratching our heads as to why the specs seemed so decidedly low-end. We wanted a flagship quality Nokia powered by Android, but instead we got a bunch of cheap phones for emerging markets… but this strategy has worked and worked very well.

Indeed, Nokia has confirmed that it has received over one million pre-orders for its Nokia X Android smartphone in just four days. Four days! Naturally, the profit margins aren’t exactly all that huge when the entry-level Nokia X only costs about $124, but it does get more Nokia products in the hands of more consumers, helping to grow that brand in places where people may otherwise be more interested in (but may not necessarily be able to afford) the latest iPhone instead. And China is indeed the largest mobile market in the world, so that’s a pretty big win.

As a refresher, the base level Nokia X gets a 4.0-inch IPS LCD (480 x 800), a 1GHz Snapdragon S4 Play dual-core processor, 512MB RAM, 4GB storage, microSD expansion up to 32GB, 3.15MP camera and a 1,500mAh battery. The Nokia X will start shipping to customers in China on March 25. There’s also the Nokia X+ and Nokia XL for a little bit more, but as far as I know, there are still no plans to bring them here.

Over One Million Pre-Orders for Nokia X Android Phone in China

Via G for Games

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