Smartphone supplier ZTE released their Axon smartphone back in the States in late July and now, three months later, the 5.5-inch phablet is being released in Canada, where ZTE is celebrating ten years operating in the country.

Axon is ZTE’s flagship series, and it shows. The phone boasts the aforementioned 5.5-inch IPS LCD display (with antimicrobial Gorilla Glass to keep those pesky germs at bay), 2GB RAM, dual-lens 13MP+2MP rear camera with dual LED flash, 8MP front camera with an 88 degree wide-angle, 2-microphone noise supression system, 2.3 GHz quad-core Qualcomm Snapdragon processor, and more.

Despite the company being the fourth-largest smartphone supplier in North America, many folks would give you a confused look if you asked them what they thought of ZTE. Hopefully that will change at some point, because the company puts out a good product and more competition is never a bad thing. The phones are out there, it’s the branding that needs to make a dent.

The ZTE Axon is available now exclusively through Fido.

Read the full Axon press release below.

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Meet Axon, a phone made entirely with you in mind
ZTE launches the first smartphone in Canada with Hi-Fi audio in a you-focused revolution

TORONTO, ON October 28, 2015 ZTE, the fourth-largest smartphone supplier in North America, today announced the ZTE Axon, a phone designed with you entirely in mind. Much like the axon nerves that help keep the mind and body connected, the ZTE Axon is the nerve center of everything you do.

With 44% of Canadian smartphones running Googles Android platform, the Canadian market is an increasingly important one for ZTEs global success, said Lixin Cheng, chairman and CEO of ZTE North America. Axon is not only our flagship series; it is a revolution for all smartphone consumers. We put consumers at the heart of everything we design, build and deliver so we listened when consumers told us that they wanted a better sound experience, bringing the first smartphone with Hi-Fi audio to North America. And we listened when consumers told us they wanted a better camera experience so we delivered a dual-lens camera to give fast auto focus. Celebrating 10 years in Canada, ZTE is excited to continue to offer Canadians choices when looking for a premium device at an affordable price.

The ZTE Axon is available exclusively at Fido for $0 on a two-year Tab24 agreement on a Smart plan, $100 on a two-year Tab24 agreement on a Standard plan or $400 without a Tab24 agreement.

First smartphone in North America with Hi-Fi sound
Excellent sound quality was a feature missing from other smartphones. In a North American first, Axon features two dedicated audio chipsets that allow you to experience in-ear sound quality unlike anything you’ve ever experienced in a smartphone. High-quality sound playback and balanced harmonics gives you a deep sense of atmosphere like you’re right there with your favourite band.

You can also record in Hi-Fi with advanced noise reduction, dual microphones, auto level controllers and long-distance voice pickup. Whether you’re making calls or recording music to send or share, it will sound better with Axon.

Captures 4K high quality video and action shots so you dont miss a beat
Dual rear-cameras capture high-resolution images and videos that can be viewed or played on a 4K TV. The second lens delivers advanced functionality such as sophisticated bokeh photography effects. A large f/1.8 aperture that spans to f/1.0 helps produce quality images in low-light settings. The dual cameras auto focus in milliseconds and a fast shutter speed at 1/90,000 of a second can capture and freeze frame a moving subject with crisp details and clarity.

Photo adjustments can be made in real-time with multiple camera modes and filters. With a dedicated camera button and the ability to refocus before and after a shot is taken, you can capture moments that had previously passed you by.

A style icon that fits in your pocket
Axon was designed with the consumer in mind. The premium metal and glass casing evoke a fashion forward design with a modern colour that together, are best described as urban prestige.

The distinctive grill pattern highlights standout phone features that grab attention without shouting. Ergonomic button placement, a smooth metal casing, and glass Full HD display make the phone marvelous to hold and use.

Delivers a premium experience every time you use it
The performance is smooth and never hesitates when delivering the content you need when you need it. Axon comes ready with the latest Android 5.1.1 Lollipop operating system, powerful Qualcomm Snapdragon 801 quad-core processor, 2 GB RAM, 32 GB memory, and a large 3000 mAh battery with Quick Charge 2.0.

ZTE Axon Product Specifications
Audio
Hi-Fi Audio Chipset
AKM 4961

Microphone
2-microphone noise suppression with Hi-Fi Recording
Battery
3000 mAh
Quick-charge 2.0
Connectivity
Bands

High-Speed Data
Optimized for Rogers/FIDO LTE networks
LTE B2/B4/B5/B7/B12/B17
USM/HSPA 850/1700/1900/2100 MHz
GSM/EDGE 850/900/1800/1900 MHz
CA Band 4 + Band 17/12
LTE (Cat 4)

Dimensions (HxWxD)
154.69 x 75.24 x 9.7mm (6.09″ x 2.96″ x 0.38″)

Display
5.5″ IPS LCD

Resolution: 1920×1080 Full HD
PPI 401
Antimicrobial Corning Gorilla Glass

OS/Platform
Android 5.1.1 (Lollipop)

Memory
2 GB RAM, 32 GB ROM

Materials
Metal back cover (aluminum)

Photo & Video
Rear-Facing Camera

Front-Facing Camera

Video Capture
Dual lens 13MP + 2MP, Dual LED Flash
4K UHD resolution

8MP, 88 degree wide-angle
1080p Full HD resolution

4K UHD resolution (25 FPS)
1080p FHD (30 FPS)
720p HD (120 FPS)

Processor
2.3 GHz Quad-Core Qualcomm Snapdragon 801

SIM Card
Nano (4FF)

Weight
170 g (6.0 oz)


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