Samsung Unveils New line of portable media players Bluetooth enabled Stephen Fung October 25, 2007 Press Release MISSISSAUGA, ON, October 25, 2007 – Imagine a Bluetooth-compatible sound system with a widescreen DVD functionality that’s controlled by a dynamic, animated and personalized touch screen. Now, imagine it fits into the palm of your hand. The Samsung YP-P2 and YP-T10 models are the latest additions to the company’s impressive line of portable products designed to enhance video and sound quality while providing a user-friendly interface for all lifestyles. “With these new models, Samsung is showing consumers we are in touch with their needs and are providing them with the portable technology they need to indulge in their medium of choice while remaining connected to the outside world,” said Kijun Lee, Product Manager, Consumer Electronics Division, Samsung Electronics Canada. Each model is designed with Samsung’s Digital Natural Sound engine (DNSe), reproducing the genuine bass sounds intended by music creators. The new, slim and sleek formats include features such as 2″ (T10) to 3″ (P2) screens and groovy icons and graphic images that guide users through the mobile functions and allow them to personalize their player using their own photos as a background. The e-book function allows users to pass time on the subway while Bluetooth compatibility ensures the music pauses when the cell phone rings. “In today’s world, staying connected is a critical part of life,” said Lee. “These new MP3 models allow users to read their e-books, blast their tunes or watch their favourite movies, and TV shows without worrying about missing important calls.” Club-going audiophiles in Toronto and Vancouver will get a special opportunity as well: the chance to win a YP-P2 MP3 player. Samsung’s P2 Club Team will be visiting the hottest clubs in Toronto and Vancouver on Friday and Saturday nights in October and November. Those who see the team out on the town can visit www.p2play.ca and fill out a ballot including where and when they saw the P2 Club Team for a chance to win a YP-P2. The Samsung T10 player is available with 2GB or 4GB flash memory with audio playtime of 30 hours. The P2 is offered with 4GB or 8GB memory with audio playtime of approximately 35 hours using headphones and five hours of video playtime. The P2 and T10 models are equipped with an FM radio, audio, video and photo player, and Bluetooth 2.0. Key features YP-P2 3″ 16:9 wide touch screen display Video Frame Rate: 30fps Video Capacity: 9 hours/18 hours (4GB/8GB) 35 hours audio playtime (using headphones) 5 hours video playtime (using headphones) Bluetooth 2.0 FM Radio Available in three colours (wine red, white, black) YP-T10 2″ QVGA (320 x 240) display Video Frame Rate: 30 fps Video Capacity: 5 hours/10 hours (2GB/4GB) 30 hours of audio playtime (using headphones) 4 hours of video playtime (using headphones) Bluetooth 2.0 FM Radio & Record Voice recording Available in four colours (black, white, red, lime/yellow) About Samsung Electronics Canada Inc. Samsung Electronics Canada, Inc. (SECA), a wholly owned subsidiary of Samsung Electronics Co., markets a broad range of award-winning digital consumer electronics, information systems, telecommunications and home appliance products. SECA upholds Samsung’s mission to provide consumers with innovative digital convergence products that possess exceptional technology, quality, features, performance and value. The company oversees the Canadian operations of Samsung’s Consumer Electronics division, IT division, Home Appliance division and Wireless Terminals division. Samsung has been a global TOP sponsor of the Olympic Games since 1997 and has been a presenting sponsor of the Olympic Torch Relay since 2004. The company is currently the exclusive consumer electronics international marketing partner of Hockey Canada and the official HDTV supplier for the NFL in Canada. Through Samsung’s Four Seasons of Hope charity, Samsung helps athletes and celebrities raise funds for their respective charities, including the Wayne Gretzky Foundation in Canada. For customer service inquiries, please call 1-800-SAMSUNG (1-800-726-7864), and for more information, please visit www.samsung.ca. Share This With The World!