Kingston has made a lot of moves in the SSD market in the past few months with the HyperX series. Since the consumer market now has plenty to browse, Kingston has shifted focus to the enterprise market. The new Kingston SSDNow E100 Enterprise Class SSD is designed to bring mechanical storage arrays up-to-date.

The HDD still holds onto storage per dollar and endurance, but it loses in every other respect to the SSDNow E100. This drive uses less power (up to 51%), takes up less space, and has much higher IOPS. This can be said to be a given for any SSD, but Kingston goes the extra mile with the SSDNow E100 by improving endurance and reliability up to 10 times.

To complement the improvements in endurance and reliability, Kingston is also increased storage space. The SSDNow E100 will be available in 100 GB, 200 GB, and 400 GB models in a 2.5″ form. This translates to fewer SSDs needed to match the storage needs of your business. In most cases, a handful of these drives can replace dozens of HDDs thanks to using less complex RAID arrays while maintaining up to 91.8% improvement in performance.

The math is too simple to ignore. Less complex storage arrays, with a less complex RAID, using less power, while nearly doubling data performance is a nearly mythic upgrade. I don’t see any reason enterprise buyers don’t jump all over this great new product for a better storage solution.

[hide-this-part morelink=”Full Press Release”]

Kingston Helps Drive Big Data and Virtualization Initiatives

With New SSDNow E100 Enterprise SSD

  1. New Enterprise-Class SSD Drives Offer 10X Gains in Endurance and Reliability
  2. Expansion of Industry Leading SSD Family From Client Through Enterprise
  3. Helps Organizations Maximize Database Performance, Safeguard Data and Save on Power Costs

August 27, 2012 – Kingston Digital, Inc., the Flash memory affiliate of Kingston Technology Company, Inc., the independent world leader in memory products, today announced the SSDNow E100 SSD, the company’s new enterprise-class solid state drive (SSD). The new drive enables enterprises to accommodate the performance demands required in support of big data and Virtualization initiatives. The new Kingston® E100 SSD achieves up to 10X improvements in endurance and reliability over client SSDs on existing hardware, while drastically reducing the physical footprint as significantly fewer SSDs are needed to handle the tasks of many traditional hard-disk drives (HDD).

The performance and processing requirements required in the rapid analysis of massive data sets and large collections of virtual systems have pushed many servers far beyond their breaking point. The next generation E100 SSD provides vastly higher IOPS compared to HDDs, dramatically reducing processing bottlenecks, computer latency and physical system limitations.

In a recent virtualized database performance test that compared Kingston’s Enterprise SSD with traditional HDDs, the review “found that replacing a solution consisting of a server with an external chassis containing 24 HDDs with only six internal SSDs increased total database performance by up to 91.8 percent.” The amount of power consumed “while idle and while running database workloads for both revealed that Kingston’s SSDs used up to 51.0 percent less power than the HDDs, and increased performance per watt by a staggering 184.2 percent.”

“Companies worldwide have come to depend on Kingston server memory for reliability and performance,” said Ariel Perez, SSD business manager, Kingston. “We are proud to introduce the SSDNow E100 enterprise-class SSD to help organizations handle such initiatives as big data and virtualized environments. The drive’s higher endurance and reliability, along with higher IOPS make it an integral part of a datacenter where uninterrupted 24/7 operation is mission critical.”

The new enterprise-class SSDNow E100 SSD is shipping immediately and is available in 100GB, 200GB and 400GB capacities. It is backed by a three-year warranty and free technical support.

Kingston E100 SSD Features and Specifications:

Performance: higher IOPS for multi-user environments

Endurance: Data Integrity Protection featuring DuraClass™ Technology

Dependable: RAISE™ for advanced data reliability

Secure: self-encrypting drive

Durable: DuraWrite optimizes writes to extend endurance

Warranty/support: three-year warranty with free technical support

Form factor: 2.5″

Interface: SATA Rev. 3.0 (6Gb/s), SATA Rev. 2.0 (3Gb/s), SATA Rev. 1.0 (1.5Gb/s)

Capacities¹: 100GB, 200GB, 400GB

Sequential Reads²:

  • SATA Rev. 3.0 — 100GB, 200GB, & 400GB – up to 535MB/s
  • SATA Rev. 2.0 — 100GB, 200GB, & 400GB – up to 270MB/s

Sequential Writes²:

  • SATA Rev. 3.0 — 100GB, 200GB, & 400GB – up to 500MB/s
  • SATA Rev. 2.0 — 100GB & 200GB – 255MB/s, 400GB – up to 260MB/s

Sustained Random 4k Read/Write²:

  • 100GB – 47,000/81,000 IOPS
  • 200GB – 59,000/72,000 IOPS
  • 400GB – 52,000/37,000 IOPS

Maximum Random 4k Read/Write²:

  • 100GB – 55,000/83,000 IOPS
  • 200GB – 59,000/73,000 IOPS
  • 400GB – 52,000/37,000 IOPS

Enterprise SMART Tools: Reliability Tracking, Usage Statistics, Life Remaining, Wear Leveling, Temperature, Drive Life Protection

Power Consumption:

  • 100GB — 0.5W (TYP) Idle / 1.2W (TYP) Read / 2.7W (TYP) Write
  • 200GB — 0.5W (TYP) Idle / 1.2W (TYP) Read / 3.1W (TYP) Write
  • 400GB — 0.5W (TYP) Idle / 1.2W (TYP) Read / 5.0W (TYP) Write

Dimensions: 69.9 mm x 100 mm x 7 mm

Weight: 96.6 grams

Storage temperature: -40 ~ 85°C

Operating temperature: 0 ~ 70°C

TRIM Not supported

MTBF: 10,000,000 Hrs

Total Bytes Written (TBW)³:

  • 100GB – 428TB
  • 200GB – 857TB
  • 400GB – 1714TB

Test System: Intel® C600 Romley Server Platform

1 Some of the listed capacity on a Flash storage device is used for formatting and other functions and thus is not available for data storage. As such, the actual available capacity for data storage is less than what is listed on the products. For more information, go to Kingston’s Flash Guide at

2 Based on “out-of-box performance” with IOMeter08. Speed may vary due to host hardware, software, and usage.

3 Total Bytes Written (TBW) refers to how much total data can be written to an SSD for a given workload before the drive reaches its endurance limits.


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