You know what’s one of the coolest things about the Lightning cable from Apple? It’s that there is no “up” or “down” to this thing, so you don’t have to worry about plugging the cable into your iPhone the “wrong” way. That’s one of the big features of the USB Type-C standard too (among other niceties), but it’s going to be some time before USB-C becomes the de facto standard. In the meantime, we’re stuck trying to figure out which way is up on our micro-USB cables. Like poor saps. Or are we?

Winner Gear looks down upon us and offers an emphatic no. That’s because they’ve come up with the world’s first reversible micro-USB cable. They’re calling it the MicFlip and it’s a USB cable where the micro-USB end of it can be used in either direction. It’s a fairly clever design, because it provides the reversibility of Lightning and USB-C to all of your existing devices. That’s right. You’ve got reversible micro-USB for your smartphones, smartwatches, tablets, e-readers and whatever else you’d normally charge via micro-USB.

The cable itself features a braided nylon lead, an aluminum shell at either end, and gold-plated connectors to prevent corrosion. This is a premium-looking cable with the added benefit of flipping any which way you want. Just shove it into the port and go.


That animated GIF may barely make the PG-13 rating for suggestive scenes, but it’s pretty illustrative of how this MicFlip reversible micro-USB cable works. You can get a little more suggestive with Winner Gear’s video below.

If you want one (or more) of your own, you’ll want to head over to the Indiegogo page to fund the project. They originally had a goal of raising $6,000 “to fast-track the product,” but as of this writing, they’re already north of $70,000. The first batch should be ready next month with free worldwide shipping.

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