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While it's not getting the attention that the Wii did when it launched six years ago, the Nintendo Wii U is getting a big kick off when it debuts this Saturday at midnight. For the console's November 18th launch, Nintendo of America President and COO Reggie Fils-Aime will be at Nintendo World in New York City's Rockefeller Plaza to sell a Wii U to the first customer.

Those who are lucky enough to attend the launch party will get premium items for waiting in line. It's important to note that Nintendo World will be swamped and the amount of consoles on hand are limited, so don't be shocked if you show up a little late and leave empty-handed. The event kicks off at 6 p.m. and of course lasts until midnight.

The basic Wii U package will cost $299.99, while the Deluxe package, which comes with higher storage capacity, accessories, and the Nintendo Land launch titles, will cost $349.99.

Full Press Release ยป

November 16, 2012 10:00 AM Eastern Time
Nintendo to Celebrate the U.S. Launch of Wii U with Midnight Gathering at Nintendo World

First Wii U consoles go on sale in New York on Nov. 18 with midnight launch event


Consumers will have the chance to be among the first in the world to purchase the Wii U console when the clock strikes midnight on Nov. 18 at Nintendo World in New York's Rockefeller Plaza. Nintendo of America President and COO Reggie Fils-Aime will be on hand to count down the launch and sell a new Wii U to the first consumer in line. Fans waiting in line will get premium items (while supplies last) during the event. Note that supplies are limited, and systems will be sold on a first-come, first-served basis.

Nintendo is also selling New York-themed T-shirts with Mario's image at the event. All proceeds from sales of the shirts will be donated to the American Red Cross in support of relief efforts from the effects of Hurricane Sandy.

The new Wii U home console offers entirely new ways for consumers to play games in HD and enjoy their favorite programming. More than 20 games will be available for Wii U at launch, which will be offered in two different colors and configurations. The Basic Set will be offered in white at a suggested retail price of $299.99, while the Deluxe Set, which includes higher storage capacity, additional accessories and the new Nintendo Land video game, will be offered in black at a suggested retail price of $349.99.

More information about Wii U can be found at http://www.nintendo.com/wiiu.


Adults, teens, tweens, parents, video game fans and consumers


Saturday, Nov. 17, 2012
Launch event: 6 p.m. - midnight


Nintendo World at Rockefeller Plaza
10 Rockefeller Plaza
New York, NY 10020


Scores of fans lined up in front of Nintendo World for a chance to be among the first people in the world to purchase the new Wii U console
Nintendo of America President and COO Reggie Fils-Aime welcoming consumers to the Wii U launch event
Attendees joining together for a midnight countdown as the launch approaches
Nintendo of America President and COO Reggie Fils-Aime presenting the first consumer in line with a Wii U
Mii costumed characters

About The Author

Dylan Duarte is a freelance writer who's covered film, television, videogames, and of course tech! He's also an aspiring screenwriter and likes that watching movies is considered "work" because of it. You can follow him on twitter @dylanduarte, but be warned that it's mostly the nonsensical ramblings of a potty-mouth.

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