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If you want to build up some serious hype around your product, you'll need more than just luck on your side. OnePlus has been working to "disrupt" the industry for years with its series of "flagship killers" and the upcoming OnePlus 5 is shaping up to be no different. Want an incredible camera on your phone? OnePlus wants to give you that.

Over on the company's official forums, OnePlus has announced that it is partnering up with DxO to give "the best user experience possible" with smartphone photography. As you might already know, DxO is the organization behind the highly respected DxOMark benchmark for testing cameras.

Now, it's quite possible that the OnePlus 5 camera will be optimized to get the best possible DxOMark score and not necessarily the best camera experience, per se, but it still demonstrates big dedication to helping you take better pictures. Could it be even better than the HTC U11? We'll find out this summer!