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Nexus Is Out, Android Silver Is In

Goodbye Nexus. Hello Android Silver and premium content.

Google is jettisoning the Nexus program in favor of Android Silver, their new software standard and certification process designed to unify Android hardware and software. This way, they can exercise better control over both and offer a better overall experience.

Android Silver will expanding “stock” Android by building on the idea of unique Android Silver apps, such as Photo Sphere and the Google Now launcher. Only devices from partner OEMs will feature these apps and capabilities. These features, as well as a lack of OEM bloatware, will justify the potential added cost of Android Silver.

It feels as if Google has just begun taking Android seriously and that’s a good thing. This is an exciting direction and could bring even more people over to Android, both from the consumer and developer side.

via Mobile Syrup

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