Cable Company Discovers Secret to Happy Customers is Happy Customers

Horror stories about service from your local cable company are pretty common. However, at least one cable company has figured out that to grow their business, you want happy customers. With a whole new market for phone service opening up to the cable providers, COX in the US has stepped up to provide superior service and hopefully woo those would be customers over to them. Now the question is, will this only be a temporary thing?

Having a cable company lead the charge on phone service is doubly surprising given the poor reputation that many have among their own customers. According to Power, cable outfits rank 18th out of 19 industries for service. “Cox customers don’t actually hate them, and that is saying something for a cable company,” says Craig E. Moffett, a senior cable analyst at Bernstein.

Source: Business Week

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